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Please see a letter – translated into English – written by Manoel Pinto of Exitus Construction to the President of Brazil, shortly after the horrific floods that affected the ´Serrana´ region of Rio de Janeiro in January 2011:

A Project for Brazil: ´Luxury For the Poor´ via the ´Fez Tá Pronto´ Construction System – 100% Gypsum Plaster – 100% Recyclable – Zero Waste – Environmentally Compliant – The Definitive Solution of Brazil´s Significant Under Supply of Affordable Housing – Filling The Black Hole of Universal Construction

Dear President Dilma Rousseff,

I saw your reaction to the terrible tragedy witnessed in the state of Rio de Janeiro in recent days.

I am a businessman with 25 years experience in the construction industry.  Seven years ago, I initiated the development of a programme that essentially uses a patented gypsum plaster block to overcome several of the difficulties faced in the Brazilian construction industry – particularly in the low income sector.  ‘Fez Tá Pronto’ is now fully patented, copyrighted and ready to serve as a radical overhaul of the technical, administrative and financial viability of social housing in Brazil – all whilst maintaining the highest proven standards of quality.

Practical benefits include the generation of thousands of jobs in the state of Pernambuco; doubling the wages of construction workers across Brazil; bringing more women into the industry; apprenticeship programmes; built-in employment housing subsidies and fast building completion periods (under half the time of what is considered standard) amongst several others.

From an environmental perspective, all the ‘Fez Tá Pronto’ buildings contain two rain water recycling hydraulic networks; our entire procedures produce zero waste; a low level of energy is needed to produce the blocks (which are stronger than both brick and cement equivalents) and no carbon is emitted into the atmosphere.  We estimate Brazil possesses reserves to create more than 350 million homes.

Our sales prices fall very comfortably within the realms of affordability whilst also being equal to the cost of the country’s leading constructors:

• The average cost of construction for a low income housing unit in Brazil = R$ 48,000;
• The cost of construction of a ‘Fez Tá Pronto’ housing unit = R$ 30,000 (including taxes, social encumbrances, land costs);
• The average sales price of a ‘Fez Tá Pronto’ housing unit = R$ 48,000 (highest in luxury standards);
• When constructing in scale, we can offer sales prices at R$ 30,000 –  without compromising the financial viability nor quality of the project.

We welcome any type of audit to be undertaken on all our processes.  It should also be noted that the Caixa Econômica Federal have financed our projects in the state of Rio de Janeiro.

We believe that the ‘Minha Casa, Minha Vida’ project is failing to function truly and effectively within the 0 to 3 minimum salary wage bracket.  ‘Fez Tá Pronto’ is the only project that can attract Brazilian construction companies back into a sector that is in most need.  We will end this national disgrace whilst changing the lives of tens of millions of Brazilians; solving all the housing demands in this country and remove the stain of our favela communities once and for all.

Manoel Joaquim Pereira Pinto – Exitus Administração, Conservaçâo e Construçâo